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Untangling the Mess: Rethinking Returns and Cancellations in the Beauty Industry

Author(s) Devender Yadav
Country United States
Abstract The beauty industry is experiencing significant growth, with consumers becoming increasingly knowledgeable. Consumers engage in shopping at their preferred locations, times, and methods, transitioning effortlessly between online and in-store environments. The "omnichannel" approach, although beneficial for sales, complicates the processes of returns and cancellations. A lipstick purchased online and subsequently returned to a physical retail location? An order that has been canceled while in transit to the customer. This paper examines the complexities of the situation, with the objective of designing and conceptualizing a tool for effective chaos management. This discussion extends beyond processing refunds to encompass the maintenance of customer satisfaction, optimization of inventory, and reduction of operational challenges associated with a flexible returns policy. The objective is to transform a potential pain point into a process that is as seamless and refined as a high-end facial.
Keywords Omnichannel Retail, Beauty Industry, Returns Management, Cancellations, Customer Experience, Inventory Management, Software Solution, Operational Efficiency, User Interface, Real-time Data
Field Engineering
Published In Volume 2, Issue 8, August 2021
Published On 2021-08-08
Cite This Untangling the Mess: Rethinking Returns and Cancellations in the Beauty Industry - Devender Yadav - IJLRP Volume 2, Issue 8, August 2021. DOI 10.5281/zenodo.14838552
DOI https://doi.org/10.5281/zenodo.14838552
Short DOI https://doi.org/g84g57
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